About Us

Joel grew up in Brazil.

After finishing his rabbinical degrees, he moved to the UK in 2007.

Joel Stern is the Founder of the SAM GROUP.

In 2013, Joel started working in the property industry, with an initial focus on property management and helping investors to find small projects.

After a couple of years of helping various clients with management and refurbishment, Joel saw a need for a planning consultancy firm with in-house Architects and Engineers, that could get the job done with a high approval rate while keeping customer service at the highest level.

SAM Planning specializes in getting planning approved, with a success rate of over 90% (meaning 9/10 applications get Approved) and achieves this whilst keeping the client up to date every step of the way and providing complete transparency.

SAM Planning has invested in the past years in a computer program over £50,000 – that keeps track of each planning application and Engineering job, thus bringing customer service and satisfaction even higher. 

Today, Joel oversees a team of 25. Architects, drafters, engineers, and planning consultants, are actively committed to maximizing the value of your property in some way or another.

Joel strives to get the job done and you can often hear him say “Do it once, do it right”, for him that goes hand in hand with obsessing over his customer’s needs.